Directorate

Are you building the next big thing in FinTech? This is your moment to scale up with India's premier FinTech startup accelerator — FinBlue.

FinBlue is a national initiative by STPI, developed in partnership with MeitY-Government of India, ELCOT- Government of Tamil Nadu, Academic institutions like IIT Madras and Private Industry collaborations like Intellect Design Arena Ltd., BNY Mellon, TransUnion CIBIL, etc, providing a full-spectrum support system for FinTech startups through infrastructure, funding access, mentorship and technology enablement.

The Finblue program has been designed to foster innovation, improve financial access and enable the development of impactful FinTech solutions that align with India’s Digital India and Financial Inclusion missions solving real-world problems.

Eligibility Criteria

1. ​The start-up must be incorporated as a Private Limited Company (as defined in the Companies Act, 2013).

2. The date of registration/incorporation must not be beyond 10 years and fit the legal definition of an Indian startup with 51% ownership by Indian Citizen.

3. Individual Academicians, Researchers, Educators, Entrepreneurs, partnership firms, LLPs may also participate, however, if they are selected then they will have to register as private limited company in a stipulated time (preferably within 3 months) DPITT Registration

4. Start-up should have an annual turnover not exceeding Rs. 100 crore for any of the financial years since its incorporation.

5. Entity should not have been formed by splitting up or reconstructing an already existing business or subsidiary of foreign entity

6. Entity working towards innovation, development or improvement of products, processes or services or if it is a scalable business model with high potential of employment generation or wealth creation

💡 We’re inviting FinTech startups (Early to Growth Stage ) working on:

• Digital Lending Payments

• RegTech, InsurTech, WealthTech

• Embedded Finance, AI/ML for BFSI

• Blockchain, Compliance Tech, Open Banking

• Cross-Border Payments

💰 Seed Funding Support upto Rs. 25 lakhs Financial Assistance Grant upto Rs.2.5 lakhs.
🔐 Access to Secure Sandbox Environment
💺 Plug Play Infrastructure with co-working seats
🤝 Direct Connects with VCs, Angels BFSI Leaders
🧠 Mentorship from Domain Experts Policy Advisors
📈 Pitch Opportunities and GTM Strategy Support
🏛️ Ecosystem Backing from STPI, MeitY Tamil Nadu Govt

📩 For queries: finblue@stpi.in

Join 60+ FinTech startups already supported by FinBlue with over ₹2500 Cr in combined valuation.
Let’s shape the future of financial innovation, together.

Evaluation (Initial Shortlisting) by Selection/Evaluation Committee (Expert Panel)

Pitching before an Expert Panel

• 8–10 min pitch + Q A per startup

• Evaluation in real time

• Criteria/Metrics

  1. Product/R D Innovation

  2. Years since establishment

  3. Team size/strength

  4. PoC/IPR readiness

  5. Founding team quality

  6. Problem-solution fit

  7. Execution capability, GTM, Traction, Revenue

Closure Pre-Finalization (End August)

• Internal checks document compliance

• Final shortlist for Pitching before Advisory Board

Advisory Board - PMG Pitching Day

PMG Meeting Schedule (tentative - before 10th Sept 2025)

• Final Pitch to FinBlue Advisory Board / PMG

• 8–10 min pitch + Q A per startup

• Evaluation in real time

Apply Now